International hospitality- To critically evaluated marketing strategic Essay

International hospitality- To critically evaluated marketing strategic in accommodation sector - Essay Example This is possible only when the products and services match the best possible industry standards and then excel in as many aspects as possible related to customer service and experience.   Sales and promotional activities, aimed at promoting and marketing a hotel are taken up by every management but effective ones do this in a way unique to them. Marketing concepts of the hotel industry need to be understood as the process by which the customer is informed about the availability of the services and goods that meet their expectations and needs on the right time and at the right place, (Frolick, and Ariyachandra, 2006). It needs to arouse their  interest and sustain it in what the hotel has to offer. The marketing aspect should be able to arouse a strong desire in the minds of the customer to try out what is offered, and then gently nudge them towards being the client of the hotel in the long run. The Hospitality industry provides both tangible and intangible services. Good food tha t satisfies the appetite, comfortable beds that provide a good night restful sleep, wide range of beverages that provide a sense of having tasted some of the finest drinks available, are some of the most tangible benefits that the clients look forward to during their visits, (Aylsworth, 1996). If a hotel management staff fails to meet any of these above client expectations, then it is hard for them to sustain in the competitive hospitality industry. As a result, it is important for the hotel management to meet these standards and must closely focus on every little edge they have over the others in order to please and attract customers, (Lowson, King, and Hunter, 1999). A Hotel’s efficiency and effectiveness will depend on the ability of its management staff to frame the right strategies for marketing and lead the marketing team and the entire staff in implementing that strategy. It goes without saying that such an approach requires the marketing department to be staffed adequ ately with the right kind of personals. However, there should not be extravagant expenditure on the marketing aspect.   The Hospitality Industry has definitely changed with times. By its very nature, it is a matrix of several inter-related consumer oriented services, each of which can be seen as an independent one also. It can face unexpected crises, surges and slumps, challenges and opportunities. Hotel Industry needs to possess strategic planning techniques in anticipation as well as in speedy response to such situations. Such preparedness has to be maximum in marketing functions.  Uncertainties challenge the ingenuity of the hotel staff and management and effective planning has to factor in the long term goals of the management, into the current and contingency plans in response to emerging uncertainties, (Aylsworth, 1996). This way, the management can avoid the derailing of their long term goals when challenges arise. Such integrated planning both for long term goals and cur rent realities is called Strategic planning. Marketing on these lines is called strategic marketing. Strategic Marketing should be able to convert challenges into opportunities, in keeping with the hotel management’s long term goals.  In fact,  a well designed marketing plan is actually the integration of  strategic  plans with the various aspects of marketing. Due to the ever

Writing a Science Essay

Writing a Science EssayA science essay is a very interesting subject for a student to be involved in, as well as for teachers and scientists. Scientific research has been done on this topic for many years, which has produced a variety of different results that may either be very good or very bad for people depending on the results. The essay should be written from a standpoint of understanding and in relation to the facts, but also in relation to the subject of the science. This type of writing is very important in science and this is why it is called a science essay.It's very important to understand the facts in the subject of the science, especially if you are to use the facts to make a scientific argument. This does not mean that the facts themselves should not be used, but it means that using facts in a proper way can sometimes lead to incorrect conclusions. If you are an intelligent person who has read and understood the facts, then you will most likely know what to say about th e facts and will most likely be able to use the facts correctly to come up with a good and plausible statement about the subject.The thing that makes a science essay so interesting is that there are so many different types of facts about the subject of the science. For example, a subject such as chemistry might have some of the most advanced and powerful scientific experiments that have ever been done, yet it is also the subject of a lot of controversy. One could argue that this is because it is a highly complex subject and there are always two sides to a story, or at least that is how it is usually presented. However, if you were to consider the fact that the facts are debated in the world of science and how many people get their information from these facts, then you would see that it is really more complex than just arguing that one side is right and the other side is wrong.There are scientists who become involved in scientific research because they want to know the facts, but th en there are also other scientists who take a more scientific approach, or even become involved in scientific research in order to use the facts to help them make a point about something else. There are some who may feel that their position is the right one and there are those who feel that it is not, but each side is basing their argument off of facts and on observations. The only difference between the two sides is that the former wants to use the facts and the latter does not.A science essay is one of the most difficult subjects to write, as you need to make the reader understand the facts and use them to come up with a good argument. Often times this means that you must be able to work with the facts to come up with a point that is based off of facts that are consistent with each other.A science essay can be very tricky, because the facts in the article need to make sense to the reader and in order to make this happen, you need to know exactly what you are talking about. You can not just run out and argue the facts for the sake of it, you must carefully study the facts and work with them to come up with a good conclusion.So, when you are writing a science essay you need to know that there are many different types of facts that you need to deal with. This will make your science essay more interesting and the research you use should also be carefully planned.

Business Research Methods Assignment Example | Topics and Well Written Essays - 1750 words

Business Research Methods - Assignment Example To capitalize on the consumer demands, the companies and business organizations focus on the process of launching products which help in increasing the value of the brand image developed in the minds of the consumers all over the world. In this case, the focus is on identifying whether new Samsung Note 3 improves the image of the company Samsung Electronics. Three Research Questions and Three Research Objectives In regards to the underlying theme, it has to be stated that the focus is to understand the impact of the new product launched by the company Samsung Electronics has a positive impact on the image of the company, which has a strong brand value and brand identity in the market. The first research questions can be whether the Samsung Note 3 has succeeded in meeting customer expectations. The associated research objective is that this particular research question will help in understanding the success of the products in the global markets. The second research question will be to identify whether the product has provide value for money to the customers all over the world. The underlying research objective is that the value for money concept will help in gathering the information in connection to need as well as desire fulfilment of the global consumers for the newly launched product of Samsung Electronics. The third research question will be whether the consumers of the globe think that the Samsung Note 3 has enhanced the image of the company. The research objective in connection to this is to determine the viewpoints of the global consumers in regards to whether Samsung Note 3 has been successful in adding to the image reputation of the company. Research Philosophy In discussing about research philosophy, light has to be given on positivism, interpretivism, realism and pragmatism. It needs to be stated that positivism has its origins in natural science and forces the belief that the social reality is objective and singular and are not impacted by the inves tigation of the society. Positivism focuses on explaining and measuring the social phenomena while interpretivism has emerged while concentrating on exploring the complex societal needs for developing an interpretive understanding. Subjectivism stresses on the factor of understanding the subjective meaning of the actions of the masses of the society. It is interesting to state that pragmatism is based on the combining of the positivism and interpretivism philosophies and focuses on cancelling out the mutual weaknesses (Piepenburg, 2011, p. 46). Research Approach Research approach can be either deductive or inductive. The deductive research is implemented when the assumption has been an outcome of a deduction from a theoretical base and has been tested in a rigorous fashion with the data collected. Inductive research approach begins with a specific data, which helps in inducing a general theory to connect with the data. The inductive research approach helps to a great extent in disco vering new patterns in the

What to Expect From Topics for Research Paper Philippines?

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The Insider Secret on Research Paper Topics for World History Exposed

The Insider Secret on Research Paper Topics for World History Exposed You don't have to be a mad-cap scientist to relish writing fundamental works. Before you commence writing a single word of your paper, you first will need to understand what your thesis will be. The same is true for writing. If you like science, you're guaranteed to talk non-stop about it. Here's What I Know About Research Paper Topics for World History After you get the prompt, attempt to correct the academic format with the aid of numerous free online writing guides. Students cannot choose the very first idea they see on the internet or in the print media it's about choosing very good research paper topics on the relevant difficulties. Second, get in contact with the writing experts at custom-writing. This video guides you through the procedure for deciding upon a topic. Research Paper Topics for World History and Research Paper Topics for World History - The Perfect Combination Footnoting of source m aterial is a crucial part of your paper. Now you have a great idea of the way to hunt for college research paper topics, you are prepared for some suggestions. It is an impossible task to compose an abstract research paper since this kind of article always touches on a particular topic and supplies a true search for optimal methods of solving a specific issue. The aim of research paper in this subject is to cover current public problems, reveal important aspects of various troubles, and, if at all possible, offer optimal solutions. Ruthless Research Paper Topics for World History Strategies Exploited The entire research should be constructed around or from this issue. Without a suitable content, superior research paper topics are not going to make sense. Sports research paper topics cover a wide selection of fields. Not all research paper topics are made equal, and you would like to guarantee you pick a terrific topic before you commence writing. There is a vast choice of information sources out there for students so that you don't need to struggle to search for them. For some students, a collection of topic is the easiest part. The best that you can do is framing your topic for a research question, which you will want to answer to fulfill your learning objectives. Both options aren't good enough because it's going to be difficult to select the best literature. As soon as you have that narrowed down, you can concentrate your research and compose a remarkable paper. Perhaps you still have to understand more about the way to compose a history paper. It is possible to also get assistance if you opt to get a history research paper from a dependable service to guarantee the best grades. The more you comprehend the simpler it's for you to compose a thriving research paper. The Benefits of Research Paper Topics for World History History papers can have a while to write. It is a subject that is always tightly connected to the concept of time and space. What was the reason for the Great Depression. Assess the method of life for the Native American. Research Paper Topics for World History Explained Alternatively, you will revolve around the matter of smallpox epidemics and their function in the history of America. It's important to get the very best knowledge of the way the nation is run by the administration and the various legal and political actors. Nevertheless, you'll still must write about history. You might consider history for a branch of study that falls away from the realm of social studies. The Battle Over Research Paper Topics for World History and How to Win It Naturally, the area of business is quite wide. Globalization is a popular topic which often brings people of opposing views into heated arguments and perhaps even physical confrontations. Gandhi's function in the establishment of more peace on the planet. The Dirty Truth About Research Paper Topics for World History Be ar in mind, if you're writing an argument about whether they really existed, you are going to want to present evidence to strengthen your argument but will also will need to deal with the counterargument. The question then becomes what things to use. Do not be hesitant to ask questions if there are a few unclear points. Ask yourself what question you wish to explore and gather primary and secondary historical proof to support your argument.